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Marketing Research On The Auto Industry
1. Marketing research
(1.1) Market
* Size of the market
The size of the market is large - the whole car industry (world-wide) with
multi-billion pound worth of value. Below are some of the car manufacturers
today:
Acura | Alfa Romeo | American Motors | Audi | British Marques | BMW |
Bricklin | Bugatti | Buick | Cadillac | Chevrolet | Chrysler | Citroen |
Daewoo | DeLorean | DeTomaso | Dodge | Eagle | Ferrari | Fiat | Ford |
General Motors | Holden | Honda | Hyundai | Infiniti | Isuzu | Jaguar |
Jensen | Kia | Lada | Lamborghini | Lancia | Lexus | Lincoln | Lotus | MG | ....
Word count: 1261 - Page count: 5
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